Starting in the 17th century, after the Renaissance, Italy entered an era of grandeur and extravagance: the Baroque. Although the term originates from Portuguese, this artistic movement came to life in Italian cities like Rome, Mantua, Venice, and Florence. Italian Baroque art is characterized by its theatrical opulence, impressive proportions, and decorative richness, blending gilding, mannerist frescoes, and exuberant motifs to create a stunning visual impact.
Today, Baroque continues to inspire Italian creatives and brands. Lucia Massari, Christian Pellizzari, and 6Glassworks boldly reinterpret Venetian glasswork; maximalist patterns and gelato shades from Italian palazzos appear in the collections of emerging fashion labels like Vivetta and Blumarine, as well as in the furniture lines of major design houses Tacchini and Rubelli. Gold leaf finishes, meanwhile, influence the gilded wardrobes of Versace and Schiaparelli.
Italian Baroque, with its tension, exuberance, and grandeur—sometimes even pompous—continues to make a comeback in Italian hospitality spaces, notably in Palazzo Talìa, where opulence is reborn with a modern twist under the direction of Luca Guadagnino’s studio. This splendor aligns with the theme « Dare! » of the upcoming EquipHotel Paris edition from November 3 to 7, 2024, where leading Italian brands will shine.
-
Courant
Baroque
-
Dates
1580-1750
-
Style
Théâtral
-
Mot d'ordre
Clinquant
The Art of the Arch: Openings Take Center Stage
From the Palazzo Fendi VIP Apartment Roma designed by DIMORESTUDIO to the Numeroventi residence in Florence, Italian hospitality venues cultivate exaggeration. In these jewels, frames, doors and windows take center stage to make a statement.
Meubles Spotti de Giuseppina Motta © Giulio Ghirardi
A true contemporary window on hospitality, the EquipHotel trade show, held every two years in Paris, returns for a new edition at the beginning of November. The chosen theme, “Dare to be bold! The Italian pavilion (hall 7.2) will feature a number of transalpine brands.
Exposition Mémoires inconscientes par Louise Bourgeois, Rome © The Easton Foundation
And drapes and veils cultivate movement
Sculpture La Pudicizia par Antonio Corradini, 1752
Exposition de la collection “Acte II”, EBUR Editions © Matteo Verzini
Commedia dell’arte, the art of dramatization
Massimalismo : patterns and rhinestones galore
La doratura italiana, the expression of noisy wealth
The new golden age of Venetian glass
Gelatocore, a deliciously sweet palette
Avec la complicité de l’ICE – Agence italienne pour le commerce extérieur.
